Einstein Law News » Universal Search http://www.einsteinlaw.com Einstein Law News Tue, 20 Jul 2010 17:25:47 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 5 Reasons For Video On Your Site http://www.einsteinlaw.com/2009/04/06/5-reasons-for-video-on-your-site/ http://www.einsteinlaw.com/2009/04/06/5-reasons-for-video-on-your-site/#comments Mon, 06 Apr 2009 20:25:53 +0000 Steve Schadt http://www.einsteinlaw.com/2009/04/06/5-reasons-for-video-on-your-site/ Video is becoming the standard by which people judge your practice. It improves conversion, educates clients and creates a POWERFUL first impression. Check out the video below to learn more:



Interested in learning more? Call 866-392-7388 or fill out the form below:

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]]> http://www.einsteinlaw.com/2009/04/06/5-reasons-for-video-on-your-site/feed/ 0 Do you know about Google’s universal search? http://www.einsteinlaw.com/2008/02/04/do-you-know-about-google%e2%80%99s-universal-search/ http://www.einsteinlaw.com/2008/02/04/do-you-know-about-google%e2%80%99s-universal-search/#comments Mon, 04 Feb 2008 23:18:35 +0000 dricasa http://www.einsteinlaw.com/2008/02/04/do-you-know-about-google%e2%80%99s-universal-search/ To schedule a consultation, fill out the form below..

With the embrace of “Universal Search” by Google™, Internet video is poised to become an even more essential component of any successful online marketing platform. With Universal Search, Google™ will integrate websites, video, maps, and images into its search results in order to provide users with the most useful and relevant information available.

Traditional websites will now be competing with these alternative media for first-page rankings on Google™, which will in turn force many legal professionals to purchase sponsored links from the search engine. Fortunately, most legal-related video content has not yet been indexed on Google™, creating golden opportunities for forward-thinking practices to be among the first in their local markets to feature video on their websites. It is with these practices in mind that Einstein Law created its Video Website, which combines innovative video technology with its time-tested Search Engine Optimization techniques in one affordable package.

Truly, video represents the future of online marketing. I invite you to review Einstein Law’s portfolio of Video Websites and client testimonials to see for yourself how powerful a promotional tool a customized, professionally produced video can be. If you choose to purchase a Video Website from Einstein Law, you can be assured that you will be working with experienced, knowledgeable marketing experts whose sole ambition is to deliver a product of the highest standard to you.

I hope that you are as excited about this tremendous opportunity as I am. Please call me at 858-362-4855 or fill out the form above to schedule a consultation..

Sincerely,

George Richeson
Director of Sales Operations, Einstein Law
phone: (800) 600-0030

]]> http://www.einsteinlaw.com/2008/02/04/do-you-know-about-google%e2%80%99s-universal-search/feed/ 0 Recorded Webinar: SEO, Universal Search and Video http://www.einsteinlaw.com/2008/02/02/recorded-webinar-seo-universal-search-and-video/ http://www.einsteinlaw.com/2008/02/02/recorded-webinar-seo-universal-search-and-video/#comments Sat, 02 Feb 2008 18:12:54 +0000 dricasa http://www.einsteinlaw.com/2008/04/03/recorded-webinar-seo-universal-search-and-video/ What’s the single most important thing you can do for your firm’s website? If I could only do one thing, I’d put video client education on it.

We’re seeing two results from putting video on websites:

1. Improves client conversion
2. Improves search engine rankings

Learn more by watching Einstein Law’s webinar: SEO, Universal Search and Video. Fill out the form above and you will receive the video in an email confirmation.

The webinar is led by by our Marketing Director, Steve Schadt.
Running Time: 1 hour 13 minutes

]]> http://www.einsteinlaw.com/2008/02/02/recorded-webinar-seo-universal-search-and-video/feed/ 0 Personal Injury FYI – Spotlight on Lead Paint and Unsafe Toys http://www.einsteinlaw.com/2007/11/15/personal-injury-fyi-spotlight-on-lead-paint-and-unsafe-toys/ http://www.einsteinlaw.com/2007/11/15/personal-injury-fyi-spotlight-on-lead-paint-and-unsafe-toys/#comments Thu, 15 Nov 2007 14:45:42 +0000 Steve Schadt http://www.einsteinlaw.com:8080/?p=31 PersonalInjuryFYI.com focuses its attention on unsafe toys and lead paint. By addressing stories in the media, PersonalInjuryFYI stays in the spotlight and brings extremely targeted clients to our network of attorneys.

Video Feature: Toys and Lead Paint, Protecting Your Family

Lawyershop’s Greg McKinney and Glen Phillips from Phillips & Webster in Seattle, WA discuss the legal implications of the toy manufacturers disregard for our children’s safety.

PERSONALINJURYFYI.COM – Find a personal injury lawyer for information on law, lawsuits, settlements, and claims Personal Injury FYI attorney network

]]> http://www.einsteinlaw.com/2007/11/15/personal-injury-fyi-spotlight-on-lead-paint-and-unsafe-toys/feed/ 0 Google on Universal Search http://www.einsteinlaw.com/2007/10/19/einstein-law-lists/ http://www.einsteinlaw.com/2007/10/19/einstein-law-lists/#comments Fri, 19 Oct 2007 22:42:27 +0000 admin http://www.dev-ein.com/eilaw/?p=20 “At first, universal search results may be subtle. Over time users will recognize additional types of content integrated into their search results as the company advances toward delivering a truly comprehensive search experience.”

– Google

]]> http://www.einsteinlaw.com/2007/10/19/einstein-law-lists/feed/ 0 What is Universal Search? http://www.einsteinlaw.com/2007/10/19/test-three/ http://www.einsteinlaw.com/2007/10/19/test-three/#comments Fri, 19 Oct 2007 21:31:42 +0000 admin http://www.dev-ein.com/eilaw/?p=17 Historically, search engines have featured “channels” for different
categories of search results (news, video, local, and blogs).
Recently, Google announced and began beta testing “Universal
Results,” which combines all of these categories with the main
search results.

The introduction of Universal Results is just the latest example of
the ever-changing nature of the Internet, and it proves, once
again, that you can’t rely on one strategy alone to attract online
traffic to your website. This is why we advise our clients to
establish a solid SEO strategy and adjust it to new developments as
they arise.

In this case, you will need to modify your SEO to account for each
category included in Universal Results, because there will be fewer
positions for basic websites on page 1 of the search results (up to
three positions may be dedicated to local results and video will
replace some of the website positions). Also, make sure you appear
in the local indexes and online yellow pages, and take steps to
make your site a “video website”(see below).

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Tip: Developing an effective Internet strategy isn’t as tricky as
it sounds. To start, all you need are a couple of directory
listings and a nice website that includes informative video and
well written content. If your website contains these elements,
there is no reason to try to trick the search engines. Google
alters its methods as needed in order to display the best, most
relevant websites.
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