Legal Websites and Design - Attorneys, Lawyers, Law Firms

Science Drives Websites

Research

Golden Ratio

When we design websites, we use a mathematical principle known as the Golden Ratio to proportion geometric shapes in patterns that are aesthetically pleasing.

Grid Design

The elements of a website should conform to an implied grid. Although you cannot see the grid, you’ll appreciate the order and harmony it imposes on the design of a site.

Research Tools

Our use of the most advanced research and analytical tools allows us to remain ahead of the latest trends, reports, and studies in search engine and website technology.

Testing

A/B Testing

Our researchers employ A/B tests to determine how effectively different versions of our websites engage users and promote conversion.

User Testing

We are continually refining our approaches to design, layout, and content based on our observations of how actual users interact with various elements of our sites.

Heat Maps

Heat maps provide us with invaluable data regarding which links are attracting the most clicks and therefore best serving the needs of users.

Analysis

Acquisition

From code and layout to headers and crosslinks, every element of a website is meticulously planned with the goal of maximizing the site’s visibility.

Engagement

Users are immediately captivated by the beauty of our designs. Their attention is then hooked by different types of quality content designed to maintain their interest.

Conversion

The entire user experience is optimized to promote conversion. Our sites are strategically laid out to make contact easy when user interest is at its peak.

Performance

Get Indexed

Shortcuts don’t work, especially in the long term. Search engines index our sites because they are built on a sturdy foundation of clean code and strict adherence to Webmaster Guidelines.

Get Found

Keywords are no longer the be-all and end-all of SEO. Our websites rank well because they provide outstanding experiences for users, fulfilling their needs as identified by observation and research.

Get Clients

Turning visitors into clients is the bottom line. We understand the psychology of users and know how to earn their trust and drive them to contact our client's law firms.

Content Fuels Websites

Our in-house team of full-time writers and editors has extensive experience in developing content for attorneys of all types, from personal injury lawyers to criminal defense lawyers. Their knowledge spans virtually every area of law and is complemented by their expertise in research and marketing. They are further distinguished by their attention to detail and ability to make complex legal issues and concepts accessible to a lay audience.

Experience matters when it comes to developing effective legal content. Our writers have experience that cannot be matched.

Deliver Your Message, Build Your Brand

Your website content gives you control over your professional image and how you represent your brand online. You have the opportunity to deliver your message in a clear, concise way and earn the trust of prospective clients before they even set foot in your office.

There’s more to communicating the right message than simply finding the right words. Text should be readable, using high-contrast fonts, ample white space, and clear headers that allow for easy scanning.

The presentation of the words – typeface, spacing, casing, and overall legibility – plays an essential role in the engagement of users and establishing the atmosphere and personality of your website and, therefore, your law firm.

What Is the Cost of a Website?

The road to a successful website can be confusing. The cost of your website will depend on your answers to several important questions: