SEO & website development for elite legal practices
Outsmart your competition
with a superior strategy.
Every move we make on behalf of your business is part of a strategy based on the most credible data regarding your market, your competition, search engine algorithms, and the performance of your own marketing strategy.
Dominate your market
with superior technology.
We build sites that load in an instant so your users are never left waiting. Our cutting-edge infrastructure, backed by our in-house engineering team, ensures your site will have an outstanding user experience and SEO performance.
Increase your revenue
with superior products.
From web pages that are actually worth reading to captivating blog posts and paid local listings that gain user trust, our products are carefully crafted to be 10 times better than those of our competitors.
Over 30 years of success for elite legal practices
In the 1990s, we introduced our first nationwide marketing campaigns for the Legal Industry. We began advertising on major search engines such as AOL, Alta Vista, Excite, Goto, Hotbot, Infoseek, Lycos, Looksmart, Webcrawler, and Netscape. At that time, the World Wide Web did not work well for local businesses. Our exclusive directories were designed to funnel global search traffic to our local service providers. Today, we continue to develop the most innovative solutions for the most elite practices in the world.
Outsmart your competition
with superior strategy.
Our proprietary eIQ Recommendation Engine gathers information from multiple apps to combine data into a single source, providing us with real-time insights and recommendations for our clients. Find out which page topics and keywords will help you get the best traffic and conversions for your specialty and location, and learn how your top competitors are achieving their results. Then, with the help of our SEO experts, we help you make profitable decisions to grow your practice and online presence.
eIQ Recommendation Engine
Our proprietary eIQ Recommendation Engine allows us to analyze all the data that Google and other sources provide so we can understand search behavior, what your competitors are doing, and how your online marketing strategy measures up.
We compile data from a range of trusted sources, such as Google Analytics, Google AdWords, SEMRush, Searchmetrics, and Call Rail into our data lake via API using a powerful cloud collaboration platform.
We know what keywords people use for each topic, how many people are searching for each keyword, and how consumer searches are changing. This enables us to see exactly what's happening in your current market and how search behaviors shift over time.
To gain insight into what others are doing in your market, we analyze page stats, word counts for targeted topics, related keywords, and ranking data from the top-performing competitors for your topic and location.
Once the competitor analysis is complete, we can compare your rankings, page stats, and other critical ranking elements with your competitors. This enables us to identify any shortcomings in your strategy.
The eIQ Recommendation Engine can identify the opportunities that are best for you and your situation. It connects the details of your practice and your budget to our data. We pinpoint what you’re missing, what your competitors have, and the level they're at for word count, citations, and other ranking factors.
After identifying opportunities, we will create a strategy proposal to shrink the difference and surpass your competition. Your list of recommendations may include a premium page, blog post, Google Business Profile (GBP) buildout, GBP posts, and paid media on your investment topics so you can take up more real estate on Google.
Our strategy enables you
to take up more real estate on Google.
Organic Results
You want to take advantage of all the ranking opportunities on Google. High rankings in the organic search results are a top priority. We may recommend boosting the word count on a page to meet the criteria set in your market or creating new pages to achieve better organic rankings.
Local Results
Almost half of Google searches have local intent. We capture these quality leads with robust profile creation and accurate category selection for your GBP profile. This can help you outperform your competition and bring your local and organic strategies into alignment.
Paid Media Results
Our strategic paid media campaigns broaden your visibility at the lowest cost possible per click. This, combined with our integrated organic, local SEO, and paid media approach, can help you take up more high-value real estate on Google and increase your click-through rates.
Schedule a free marketing consultation
and start growing your business.
“I am very happy with the services of Einstein Law. Their platform allows me to post my own content directly and it is by far the best platform for lawyers looking to improve their Search Engine Optimization. The staff is always willing to answer questions and they got us on the front page of google on several searches.” Michael H. Joseph, JD Personal Injury Attorney
Dominate your market
with superior technology.
Great technology is the foundation of any successful online marketing campaign. Without strong technical SEO, your website’s chances of achieving high rankings continue to diminish as Google changes its algorithm. At Einstein, we understand the critical role that an advanced website build plays in your ability to appear on the first page of Google’s organic results, as well as how your website can affect your ability to appear in local and paid results. With our elite, in-house engineering team and state-of-the-art infrastructure, we can continuously respond to Google’s algorithmic changes, deliver your website content quickly, and accurately connect your data across all of your online marketing platforms.
Industry-leading
in-house engineering team
Information Technology
We use the products, tools, and services that allow us to perform our tasks at the highest level and maintain the highest possible server uptime in the industry.
DevOps Team
We release new versions of our products seamlessly, with stability and speed that our competitors can’t match.
Back End Developers
We use the most current programming languages and technologies to deliver optimized code for search and page speed.
Front End Developers
With a great user experience, simple user interface, and better accessibility, consumers can easily interact with your website so they stay on your pages instead of competitors’ sites.
UI/UX Developers
We design the flow of the layout and incorporate calls to action to encourage users to contact your practice, improving your conversion rates.
Cutting-edge,
versatile infrastructure
DevOps Infrastructure as Code Philosophy
We use sandbox deployments on a large scale in environments that are repeatable, reliable, and consistent. This allows us to be extremely agile and responsive to the changing market conditions.
AWS Cloud Infrastructure
Amazon Web Services is the most comprehensive and popular cloud platform in the world. We use this service to deliver websites and web applications quickly, reliably, and securely.
Data Lake
We store search data, including search behavior, analytics from multiple specialties and geography, and more. This allows us to develop predictive modeling in order to develop the most effective search products in the industry.
Microservices Architecture
Our software development approach creates a development environment that is secure, scalable, agile, and more streamlined. We develop fully functional, autonomous applications that offer a higher uptime and better performance.
Our technology improves your visibility on Google.
Insights Into
Google Algorithms
Google changes its algorithms daily. Our streamlined microservices architecture allows us to respond to Google's algorithmic changes quicker and more efficiently than our competitors.
Lightning-Fast Website
& Content Delivery
Page speed (how quickly your page loads) is a critical ranking factor. Our websites maintain low Google First Contentful Paint (FCP) and DOM Content Loaded (DCL) scores for fast loading times and low bounce rates.
Integrated, Accurate
& Data-Informed
We align and connect data across online marketing platforms. Your website topics correspond with your local GBP profile and other external sources, improving relevance and trust.
Schedule a free marketing consultation
and start growing your business.
“The website has paid for itself with all the new cases we have received. We can now be very selective on the cases we accept and that has led to a better workplace.” Pat Leahy, JD Personal Injury Attorney
Increase your revenue
with superior products.
Einstein websites are routinely updated to keep up with changes to Google’s algorithms and ensure that you always have a strong technical foundation in place. Our strategy engine provides data-driven recommendations so you can compete in your market. The final component that we offer is great marketing products that perform better than your competition. At Einstein, our expert team can add targeted premium web pages that speak to users’ needs, improve your organic rankings, and bring in more leads. We can also expand your strategy to include local SEO, custom videos and photos, paid media, and social media, further increasing your visibility and trust with consumers and Google.
Einstein websites
are your SEO foundation.
- Optimized code for performance, speed, and search
- State-of-the-art technology and data infrastructure
- Modern design and branding updates
Your website is the foundation of your SEO strategy, and it needs to be built to last. Einstein's websites are consistently auto-updated to evolve with the search engines so your site has the best chance to rank and convert. Unlike other systems, we can scale and adapt quickly as your practice grows in an ever-changing SEO landscape.
Premium SEO Content
produces great search results.
- Driven by the eIQ Recommendations Engines
- Comprehensive pages that outperform competitors
- High-quality media assets to enhance the user experience
- Actionable analytics and performance reporting
Simply having content isn’t enough in today’s online marketplace. If you really want more phone calls and emails from quality leads, you need Premium SEO Content designed to keep searchers engaged and produce higher-than-average conversion rates. Our world-class team of writers and designers creates stunning pages that consistently rank in the top Google search engine results.
Local SEO
generates qualified leads.
- A hybrid paid and organic approach that gains user trust
- Simultaneous visibility in local and organic search results
- Fully optimized Google Business Profiles
- Alignment between your website and GBP data
46% of Google’s searches have a local intent, and when search engines see that a search is local, they show local results above the regular listings. Imagine seeing your business listed at the top of the local search results, and then again at the top of the organic results. By combining the local and organic approach, you can gain more trust among users and provide more opportunities for customers to reach out to your practice.
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Custom videos & photos
inspire better conversions.
- Videos with high production value & quality editing
- Premier Google Virtual Tour of your practice
- Professional high-definition photography
- Increased lead engagement & conversions
Einstein will partner with you to optimize how you own, promote, and build your brand. We make it easy to invest in professionally produced videos, photography, and virtual tours with vetted vendors who have experience in your industry. Take your conversion strategy to another level and allow potential leads to get to know you before they even pick up the phone or leave their home.
Social media
amplifies your presence.
- Regular posts to your social media channels
- Builds trust and engagement with your followers
- Connected data among all your SEM components
Social media is an off-page SEO component that can complement your internet marketing strategy. You can leverage your social media accounts to update your customers on practice news via connected blog posts, post photos or information about the results you have achieved at your practice, and connect with your customers on a more routine basis.
Paid media
boosts traffic & opportunities.
- Ad strategy, copy, design, and deployment
- Comprehensive paid media campaign management
- Lower cost per click
- Focused SEO pages that align with your campaign
- Constant monitoring and ROI-focused optimization
Paid ads can help you gain visibility at the top of Google’s search results in a matter of minutes. But you need a strategic campaign with highly targeted keywords, locations, demographics, and other factors in order to achieve more impressions, a higher click-through rate, and a reduced budget. Our highly trained paid media team attends industry conferences and completes ongoing training to stay up-to-date on how this search engine marketing tactic continues to evolve.
Our products give you
superior results you can see.
Outsmart your competition.
Online marketing is more competitive than ever before, and the competition intensifies every day. Our strategy, technology, and products allow you to have an online strategy that consistently outperforms your competitors.
Dominate your market.
Einstein has developed data-inspired products that captivate users and maintain high visibility on Google. We have multiple superior products that help you occupy more SERP positions and dominate more high-value real estate on Google.
Increase your revenue.
When you partner with us, you can trust that every product in your strategy has been carefully crafted for success today and in the future, bringing in more customers and a higher ROI. Rely on our team to help you build your brand and online presence.
