Einstein Law Blog News & Product Updates from Einstein Law

Chanfrau & Chanfrau Releases New Lucid CMS® Personal Injury Law Website


The new Lucid CMS website for Chanfrau & Chanfrau, created by Einstein LawChanfrau & Chanfrau, one of Central Florida's premier personal injury and employment law firms, has launched its new Lucid CMS® website, a rich compendium of legal information that features high-resolution videos and a regularly updated blog. The upgraded website represents the latest in a long series of milestones in the professional relationship between Chanfrau & Chanfrau and Einstein Law, which dates back to 2006.

"Einstein has boosted our online presence and helped make our firm more accessible to our community," William Chanfrau, Jr. was quoted as saying in 2014 as part of an Einstein Law case study on Chanfrau & Chanfrau. At that point, we were able to measure an increase of 296 percent in unique, non-paid search traffic to the firm's website between May 2010 and May 2014. The launch of the new website should help to ensure a continuation of this upward trend, as well as an increase in the number of new cases coming into the firm.

"New and Improved" Doesn't Imply You're Replacing Something "Old and Inferior"

The Motorcycle Accidents page of the new Chanfrau & Chanfrau websiteAs the 2014 Chanfrau & Chanfrau case study shows, the law firm's previous Einstein Law website was performing extremely well; undoubtedly, it would have continued to perform well into 2015 and beyond. However, technology evolves, and Chanfrau & Chanfrau has always invested in the products and services necessary to staying ahead of the technological curve.

And staying ahead of the technological curve has consistently helped the firm stay ahead of its competition.

The new Lucid CMS® website features much of the same written, visual, and video content as the previous website. There are pages devoted to such common areas of practice as motorcycle accidents and premises liability, as well as such relatively obscure practice areas as maritime law, shaken baby syndrome, and whistle-blower retaliation. However, the Lucid CMS® now makes that content:

  • More easily accessible to users across a variety of platforms, including mobile devices such as smartphones and tablets.
  • Significantly easier for the Chanfrau & Chanfrau team to revise, add to, and manage on its end.
  • More compliant with Google's mobile-friendly standards.
  • Easier for our in-house engineers to bring up to date with Google's best practices "behind the scenes" from a central location, without affecting the user experience or the substance of the content.

"Our website is a true extension of our law firm," William Chanfrau, Jr. said of his previous site, referring to how it powerfully it reinforced the Chanfrau & Chanfrau brand and amplified the firm's message. The new Lucid CMS® site will continue to serve as a true extension of Chanfrau & Chanfrau, but with greater efficiency and efficacy than ever before possible.

Visit the New Chanfrau & Chanfrau Website

We encourage you to visit the new Chanfrau & Chanfrau website to learn more about this Central Florida legal institution and to view a powerful example of the patent-pending Lucid CMS® technology in action.

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