Einstein Law Blog

Google's Mobile First Index: What It Could Mean for Legal Practices

Lawyers who adopted a "What, me worry?" mindset about mobile websites are in for an attitude adjustment. Google is making an epic shift in how it rates your…

Dec 08, 2016

Tech Fallout: Could Smartphones Put Growth On Hold At Your Practice?

It didn’t take long for mobile phones to transition from something you just talk on to becoming a mini-computer that slips into your pocket. But…

Nov 11, 2016

Has Google's Local Search Update Left Your Website Playing Possum?

The Possum update is characterized as the biggest shakeup in local search since the Pigeon update. The name alludes to the fact that Possum filters out…

Oct 24, 2016

Tapping Into Your Google Analytics: What's Your View of the Truth?

It’s what any practice dreams of: 50 percent more prospective clients from their website as compared to the same period the year before. We can…

Sep 16, 2016

Our Digital Lives: One Day at AAJ

Subtle (yet powerful) changes in human behavior inspired by our always-on, hyper-connected world can easily be taken for granted. Case in point: our modern digital…

Aug 01, 2016

How to Leverage Social Media for the AAJ 2016 Annual Convention

Einstein Law created this event dashboard to help lawyers follow news & commentary related to the American Association for Justice's 2016 Annual Convention... whether they…

Jul 13, 2016

When Lawyers Compete: Winning at PPC Without Breaking the Bank

Our client runs a thriving personal injury law firm in a major metropolitan city in the Midwest. Their challenge: Growing their practice using pay per…

Apr 18, 2016

How to Use Social Media for the Mass Torts Made Perfect Spring Seminar

Einstein Law created this event dashboard to help lawyers follow news & commentary related to the Mass Torts Made Perfect Spring Seminar 2016... whether they…

Apr 11, 2016

Writing for the Web: Why Headers Matter

A little kid holding a newspaper.Headers may at first seem to be a…

Jan 14, 2016

Testify! The Power of Client Testimonials

Thumbs up in the air in front of a blue sky.By strategically embedding client testimonials into your website, you can harness the…

Dec 21, 2015

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